Under Taylor’s leadership, the company has completely rebranded, increased its leads by a factor of 10, and is now the most award-winning, pure-play Partner Relationship Management solution in the market
SILICON SLOPES, UTAH — JUNE 30, 2016 — Global SaaS Partner Relationship Management (PRM) technology leader Impartner today announced Chief Marketing Officer Dave R Taylor was named a CXO of the Year by Utah Business Magazine. Each year, the publication awards senior executives for outstanding performance in their roles for teamwork, leadership and expertise in propelling their organizations forward. Taylor was featured in the magazine’s June issue and honored today at an event at Salt Lake City’s Grand America Hotel.
“The PRM industry is a greenfield market that is poised for tremendous growth worldwide, and marketing is a critical element in our ability to tap into and accelerate that opportunity,” said Impartner CEO Joe Wang. “We’re incredibly fortunate to have someone with Dave’s extensive experience with a host of top, global companies, including Intel and WatchGuard Technologies. He has put company after company on the map with his marketing skills, entrepreneurial acumen and ability to create scalable, world-class marketing organizations, and we’re excited he’s on our executive team.”
Since joining Impartner just over a year ago, Taylor has led the rebranding of the company to better position it as a contemporary thought leader in the PRM industry; refactored the company’s core product into a model that is easily deployed by main street corporations around the world and not just early tech adopters; transformed the company’s use of marketing technology that has increased lead generation by a factor of 10; created a robust library of content to further educate and grow the market; and helped turn the company into what is now the most award-winning pure-play PRM vendor in the market. Finally, Taylor led the first annual ImpartnerCON, Impartner’s first customer and industry conference, hosting more than 100 customers and providing insights and tools for companies to transform their channel programs.
Impartner delivers the industry’s most advanced SaaS-based Partner Relationship Management solution, helping companies worldwide manage their partner relationships and accelerate revenue and profitability through indirect sales channels. Impartner PRM is the industry’s most award-winning PRM technology and one of the industry’s only turnkey solutions that can deploy a world-class Partner Portal in as few as 14 days, using the company’s highly engineered Velocity™ onboarding process, which is guided by an individually customized Customer Success Portal. For more information on Impartner, which is based in Utah’s tech hotbed, the Silicon Slopes, visit www.impartner.com or in the United States call +1 801 501 7000, for EMEA general call +33 1 40 90 31 20, for London call +44 0 20 3283 4465, and for LATAM call +1 954 364 7883.