“Your channel partners are not all going to be interested in the same information since they all belong to different markets.”
We are all looking to improve our channel communications strategy. Don’t be fooled into thinking you can apply the same approach to prospects, partners, and customers. In order to deliver news effectively, you must treat them as individuals.
Check out our quick list of what to avoid when it comes to communicating with your channel partners.
At Impartner, we deliver news quickly and efficiently to segmented lists with News on Demand. Want to learn more about this great new tool? Click here to schedule a demo. Stay tuned, next week we will be sharing the most effective ways to deliver news to your channel partners.