Impartner Inside

You can’t just ‘set it and forget it’ and expect good, long-term results.

When reading a blog post recommending a brand, it’s not nearly as influential as if a friend recommended the brand.

The good technology solutions should help replicate and facilitate those processes to “institutionalize” and scale the process of driving referrals

These challenges partners face with traditional deal registration software leads to poor partner experience and disengagement with a company.

Referrals have the power to create an enormous amount of brand equity in prospects that are interested in your products and services.

The evolution we saw in our example client shows the untapped potential that referrals have for lead generation.

The truth is that many successful referrals are made to friends and colleagues that are best unknown to employers, spouses, etc.

This missing functionality causes advocates to lose faith in the referral program, thereby discouraging future referrals.