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How Dell Boomi’s Channel Chief 10x’d the Power of Their Channel Team Using Channel Process Automation Through Impartner PRM



How Dell Boomi’s Channel Chief 10x’d the Power of Their Channel Team Using Channel Process Automation Through Impartner PRM



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Episode Outline:


[00:08] Intro from Kerry
[01:56] Scott’s journey at Dell Boomi
[02:54] Why Dell Boomi chose Impartner PRM
[03:35] How Impartner makes Scott’s small team look like an army
[04:11] How automation helps amplify onboarding
[06:48] Scott’s advice on using a PRM for automation
[09:44] Pulling the trigger on a digital transformation
[13:58] Scott’s aha moment during Dell Boomi’s digital transformation
[16:51] Dell Boomi’s strategic competitive advantage
[18:14] Kerry’s closing remarks

Featuring:

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Scott Boyd
Global Director of Partner Programs & Experience, Dell Boomi
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Kerry Desberg
CMO, Impartner