Podcast Ep. 011 – Channel 101: What Any Channel Newcomer Should Know About Partner Sales, Programs and More
June 2, 2021
Podcast Ep. 010 – How Partner Automation Gives FireMon Extra Punch in Cybersecurity
May 26, 2021

Webinar

Google Ads for the Channel: Support Your Channel Partners with Their Digital Transformation Journey

Isabelle Pampelune, Global Partner Marketing Optimization Manager, Xerox | Emile Van de Klok, Sr. Director, Channel Marketing, Impartner | Daan Mannaerts, Direct Business Development - Google Ads, Impartner

Impartner and Google have developed a unique solution to help channel marketers run fully-automated, co-branded Google Ad campaigns with their partners at scale. Google Ads for the Channel produces invaluable end-consumer data which you can then use to make better-informed global marketing decisions across the board. Find out why Jay Mcbain (Forrester) called Google Ads for the Channel ‘the crown jewel’ of Impartner’s TCMA solutions. Hosted by Impartner’s Google Ads for the Channel experts and Isabelle Pampelune, Global Partner Marketing Optimization Manager at Xerox. Learn how Xerox managed to build a successful global digital channel marketing program to generate leads for their channel partners, and learn how to leverage this solution to generate demand through your partners and digitally transform your channel partners.

Watch Here:


1516539907267
Isabelle Pampelune
Global Partner Marketing Optimization Manager, Xerox

1579849161999
Emile Van de Klok
Sr. Director, Channel Marketing, Impartner

1575020679928
Daan Mannaerts
Direct Business Development - Google Ads, Impartner