Channel & Chill - Bingeworthy Best Practices
Analysts have long said, for every dollar you spend on PRM, you will get $10 productivity in return. It's more important than ever to leverage the tools you have available in your PRM platform to maximize your efficiency while leaning more on your partner ecosystem to continue to bring in revenue.
A series built for channel chiefs, marketing, and sales positions.
Featuring, Director of Product Marketing - Trevor Burnett
- E01- Communications From Your Bunker
- E02 - Social Distance Friendly Training
- E03 - Avoid Flattening Your Channel Curve
E01 - Communications From Your Bunker -In uncertain times, communication is key. Put your partners minds at ease with constant, relevant, and honest updates that will ultimately increase loyalty not only with your partners but with customers and prospects as well.
In this episode, we'll discuss channel communication best practices and how to best communicate with your partners using the tools you already have in the Core PRM Platform*. Learn more about why it is so critical to update your home-page often, and to deliver personalized, segmented content to your partners.
E02 - Social Distance Friendly Training - We recognize it is essential to take care of your channel partners so they can take care of your customers urgent needs. You should think of your partners as an extension of your workforce and communicate with them as such.
In this episode we will discuss making the shift from on-location to online training in order to create longterm benefits, the importance of targeted, relevent courses, and how to go above and beyond basic training videos.
E03 - Avoid Flattening Your Channel Curve - During this time, many companies are experiencing a resource strain and we're here to help you get the most out of your partner network with the resources you already have.
In this episode we will discuss how to keep your revenue on an upward swing by maximizing your current partner ecosystem and working towards expanding it as well.