Impartner Inside

Your Guide Through the Channel


July 20, 2018

The Art of Recruiting the Perfect Channel Partners

The basic key to unlocking the perfect-fit partners is to know the persona, target markets, and skillset of the partners you need to sell your products.
February 22, 2018

How to Build Partner Trust and Avoid Fake News

Partner trust starts with your programs and your products. Your programs must deliver on the expectations you present.
January 18, 2018

How to Navigate Signing a New Reseller Partner in Your Industry

Whew, what a process, but you finally got that new partner signed up. You’ve done a lot of prospecting, been on many phone calls along with demonstrations, testing and negotiation. Regardless, it was time well spent as the dotted line got signed. Now, you can sit back and watch the sales roll in.