Resource Center Featured Resources Case Study – PRM – Splunk eBook – The Definitive Guide for New Channel Chiefs Recent Resources Filter by category All– Featured– PRMCase StudyCCABCustomer PodcasteBookInfographicPodcastReportResearchTCMAWebinarWhitepaper Trajectory: Ecosystems – The New Partner Imperative Research – Channel Insights: Leaders Weigh in on Partner Journey Success TCMA – Amplify Your Through-Channel Marketing eBook – Channel Management Excellence with Microsoft Dynamics 365 eBook – The Power of Next Generation TCMA: Nurture + Lead Gen eBook – Top Reasons Why You Need Impartner To Power Your Channel Podcast Ep. 017 – Improving Leadership Today and Preparing the Next Generation of Channel Champions with ASAP Podcast Ep. 016 – How Impartner’s TCMA has Provided the Automation and Scalability Needed to Succeed Webinar – 5 Reasons Digital Transformation Has Disrupted Traditional PRM and TCMA Report – Vendor Selection Matrix™ Partner Relationship Management (PRM) SaaS and Software Webinar – The Ultimate Guide to Starting and Scaling a Channel for SMBs and Emerging Companies Podcast Ep. 015 – What defines partner automation excellence? Impartner’s Oliver Choron shares insights. Podcast Ep. 014 – Rethinking the Channel Program: Should You Ditch Outmoded Building Blocks? Podcast Ep. 013 – Tech Giant Vertiv Scales Partner Program Massively with Impartner Automation Podcast Ep. 012 – The Most Important Tool Missing from Your Salesforce Toolbox Webinar – TCMA: The Most Important Tool Missing from Your Salesforce Toolbox Webinar – The Ultimate State of the Channel in Cybersecurity Podcast Ep. 011 – Channel 101: What Any Channel Newcomer Should Know About Partner Sales, Programs and More Webinar – Google Ads for the Channel: Support Your Channel Partners with Their Digital Transformation Journey Podcast Ep. 010 – How Partner Automation Gives FireMon Extra Punch in Cybersecurity Podcast Ep. 009 – What Every Channel Professional Needs to Know About Customer Data Webinar – The Top 3 Reasons Partners Don’t Adopt Your TCMA Solutions – and What To Do About It Podcast Ep. 008 – Rod Baptie Shares his Observations on how the Tech Channel “Fast Forwards” to New Business Models, Programs and Automation Podcast Ep. 007 – With the Help of Impartner, Rectangle Health is Poised to Transform Healthcare Payments and More Podcast Ep. 006 – The Seven Myths of Being a Channel Chief Webinar – The Ultimate Guide to Building a Channel in 2021 Webinar – Lessons from The Queen’s Gambit About Channel Management in 2021 Webinar – PRM and Microsoft Dynamics 365 – The One-two Punch that Delivered Rapid Success for Zyxel Podcast Ep. 005 – How Dell Boomi 10x’d the Power of Their Channel Team Using Channel Process Automation Podcast Ep. 004 – The Danger of “One Size Fits Most:” Why Configuration is a PX Superpower Podcast Ep. 003 – Why SentinelOne Wins by Focusing on Being No. 1 with Partners Podcast Ep. 002 – Siemens Doesn’t Communicate with their Channel Partners Like You: See Why Podcast Ep. 001 – Why Right Now is The Perfect Time for a Channel Digital Transformation Webinar – The State of PX 2020: Easy to Use is the New Black Webinar – Partner Journeys Decoded: 5 Secrets to Building the Best Podcast – How to “Marie Kondo” Your Partner Experience Webinar – The Hyper-Personalized Partner Experience Infographic – 6 Ways Impartner Solves NO. 2 Channel Management Problem Webinar – Automate Program Compliance with Impartner’s Newest Tool: Program Compliance Manager Webinar – Transform Your Channel: Impartner PRM for Microsoft Dynamics 365 Webinar – Partner Management After COVID-19: 7 Trends that are Going to Stick Podcast – Fortifying Your Channel Foundation: 5 Key Fundamentals Webinar – Out with Partner Support – In With Partner Success Podcast – 2020 Will Change How Partners View You – For Better or For Worse Webinar – The Inverse Channel: The Rise of Partner Power Webinar – Answering two Golden Questions: Which Activities Drive Revenue and What Makes a Partner Profitable Webinar – Creating Partner Journeys that Take the Variation Out of Partner Performance Webinar – Creating Indispensable Partner Relationships in a Time of Uncertainty Webinar – Win Deals and Retire Quota with the One-two Punch of PRM and CRM Webinar – How to Make Partners Powerful – Even When You Can’t Be There Webinar – Top 10 Ways Impartner Accelerates Channel Revenue 32.3% Infographic – Top 10 Ways Impartner Grows Channel Customer Revenue Webinar – Channel Enablement and Marketing for a New Decade Case Study – News on Demand – Juniper Networks Case Study – PRM – Wacom Webinar – Introduction to PRM for Microsoft Dynamics 365 Users Case Study – PRM – SES Report – Vendor Selection Matrix™ Partner Relationship Management (PRM) SaaS and Software Webinar – The Advent of Referral Partners and Influencers Case Study – PRM – CommScope Webinar – Referral Software Salesforce Connector Overview Infographic – Partner Referral Methods That Grow the Business Infographic – Precisely Planning Your Referral Program Infographic – Design Your Referral Program for Success Infographic – Promotions That Drive Advocate Engagement Infographic – Top 10 Most Common Problems Solved by Referral Automation Infographic – Running a Successful Referral Program Infographic – Referral Partner Conversion Flow Whitepaper – How to Incentivize Referrals Whitepaper – 8 Steps to Launching a Referral Program Whitepaper – 9 Best Practices for Running a Successful Referral Program Whitepaper – Buyer’s Guide to Referral Marketing Whitepaper – Powerfully Promoting Your Referral Program Webinar – The 6 Key Ingredients for Profitable Channel Partners Webinar – Promotional Strategies for Referral Success Webinar – Accelerating Channel Success with Referral Partners Webinar – Customers: Your Most Important Source of Demand Webinar – 10 Technical Best Practices for Launching a Referral Program Report/Use Case – Partner Referral Software – Financial Services Report/Use Case – Partner Referral Software – Software & SaaS Whitepaper – The State of Business Partner Referral Programs Annual Report Whitepaper – The Referral Guidebook Whitepaper – The Business Case for Partner Relationship Management (PRM) Case Study – PRM – PrinterLogic Webinar – Partner Enablement 2020.0 Whitepaper – Microsoft Dynamics 365 and Impartner PRM – A ‘Better Together’ Solution Podcast – Tackling the Task of Onboarding Partners Case Study – PRM – Zendesk Webinar – Insider Insights on Creating a Compelling Partner Program Webinar – Why SaaS Companies Who Ignore the Channel are at Peril Podcast – Why a Channel Is Critical to SaaS Companies eBook – The 555 Why a Channel is Critical to Your SaaS Company Case Study – PRM – TeamViewer Webinar – Tech Stack Secrets from Top IT Teams Webinar – Supercharge Your Channel Tech Stack with Microsoft Dynamics and Impartner PRM Podcast – The New Path to CEO? Channel Chief Case Study – PRM – Cambium Case Study – PRM – Nerdio Webinar – How to Create a Holy Grail Partner Experience Case Study – PRM – Mojo Networks Case Study – PRM – Splunk Case Study – PRM – Instructure eBook – The Definitive Guide for New Channel Chiefs Podcast – The New Channel Chief Mandate Case Study – PRM – Jive Communications Webinar – How Autodesk Transformed Their Partner Communications Case Study – Social on Demand – Adobe Case Study – Social on Demand – Avnet Case Study – News on Demand – SAP Case Study – Social on Demand – Westcon Group Case Study – Social on Demand – Xerox Case Study – Social on Demand – Avalara Whitepaper – News on Demand Versus Marketing Automation Platforms Infographic – Social on Demand Infographic – News on Demand Whitepaper – Forging the Modern Go-to-Market Architecture Whitepaper – Rewarding Micro-Behaviors Can Drive Channel Revenue Macro-Returns Whitepaper – 16 Reasons Your Network Will Love Our SaaS Whitepaper – SiriusDecisions: The Channel Partner Segmentation Matrix Whitepaper – Impartner’s Hybrid-Tenancy Model Webinar – Sorting Through The Fog of The BizTech Stack Wars: With Tim Harmon and Dave R Taylor Webinar – Segmentation 3.0: How the World’s Best Performing Companies Segment Their Channel Webinar – A New Era of Precision in Channel Management: Smart Segmentation is Key Webinar – Through the Channel Looking Glass: Your Channel’s Value is a Reflection of Your Digital Engagement/Tim Harmon Forrester Webinar – Sales/Marketing Pros: 5 Ways to Get IT Onboard with Your Channel Tech Wish List Webinar – Cracking Open the Black Box/Tim Harmon Forrester Webinar – The ROCI Secret Other Companies Know That You Don’t Infographic – It’s All About the Platform Infographic – The Sirens’ Song of BYOP (Build Your Own Portal) Infographic – The Sales Pro Hiring Crisis Infographic – How PRM Enhances Every Step of the Partner Journey Infographic – Tackling PRHD Infographic – Portal to Success Infographic – 8 Reasons A CRM Can’t Masquerade as a PRM eBook – Top 13 Signs You’ve Made the Wrong PRM Decision eBook – 9 Attributes of a World-Class Channel Chief eBook – The Ultimate Field Guide to Starting a Channel eBook – No. 1 Reason Your Partners May Not Love You Anymore and What to do About It eBook – The Top 10 Things Making Channel Chiefs into Insomniacs, and What to do About It Secret Sauce Case Study – ARO® Ingersoll Rand Case Study – Pivot3 Case Study – Ciena Case Study – A10 Networks Case Study – BigCommerce Case Study – National Instruments Case Study – ViaWest Case Study – Tegile Case Study – Sungard Case Study – SGI