Impartner Inside

Your Guide Through the Channel


July 17, 2018

How to Effectively Deliver News to Your Channel Partners

The second part of our recommendations for delivering news to your channel partners. Check out this weeks list of what you should do!
July 12, 2018

5 Steps to Avoid When Communicating with Channel Partners

We are all looking to improve our channel communications strategy. Don’t be fooled into thinking you can apply the same approach to prospects, partners, and customers.
March 15, 2018

3 Ways to Change Your Selling Point of View

Getting your organization to shift to a partner-centric management mindset will require a change in the way you train your team to interact with partners. When selling aligns with your partner-centric management philosophy, your partner programs are bound to succeed.
February 15, 2018

7 Characteristics Required to Build a Billion-Dollar Software Company

We found the most significant type of qualities amongst the most successful companies and how you can apply them when planning and building your billion-dollar software company.
January 18, 2018

How to Navigate Signing a New Reseller Partner in Your Industry

Whew, what a process, but you finally got that new partner signed up. You’ve done a lot of prospecting, been on many phone calls along with demonstrations, testing and negotiation. Regardless, it was time well spent as the dotted line got signed. Now, you can sit back and watch the sales roll in.
January 12, 2018

Where SaaS is Taking the Channel in 2018

When it comes to SaaS in the channel, the biggest trend and threat for 2018 and beyond is verticalization.